I was always bugged with the buzzword "Knowledge Management." Not because it is a buzzword... but because it appears to NOT be a buzzword. A buzzword should either be really concrete, or vague enough to lead to questions -- like "Enterprise 2.0." Instead, "Knowledge Management" is somewhere in the middle, and sounds like annoying advice:
As such, I feel that the very phrase "Knowledge Management" might have led people to ask the wrong questions, and implement the wrong solutions... I think Chuck Klein down here in Albuquerque said it best:
We don't need "Knowledge Management." We need knowledge capture and context management.
That puts it pretty well... the goal is to capture as much knowledge as you can, and store it safely and securely. At the same time, you need to constantly gather more and more context, so you know what information to get to which people, and when. Information without context is worse than useless: its merely clutter that wastes everyone's time.
Too many projects lose focus on the context management problem... some of the easy questions revolve around things like metadata and keywords, but that is rapidly becoming insufficient. As the amount of information you manage gets larger and larger, you need to ask a lot of hard questions before you can maximize the value of your system:
Some good Knowledge Management folks already ask these kinds of questions... but I feel that not enough clients understand what kinds of questions to ask. If we used more specific terminology -- like context management -- it gets people thinking about the problem in a very concrete way... and I feel would lead to better implementations.
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One big weakness I see in
One big weakness I see in companies is context of reporting. Sure, numbers are moving up and to the right, but how do they compare to the competition? Our internal goals? I need to see data with a relative comparison to understand if it's valuable or not.
Let's not forget knowledge reuse
Bex,
You have hit on some great points, especially about the need for knowledge capture and context management. However, we should also consider the “reuse” of the available knowledge. Once we can define the knowledge reuse patterns then we can begin to discover the “clutter”. And, perhaps the items that have been identified as clutter, and that not being reused, are actually great pieces of information they just need to be enhanced to increase their value.
context empowers reuse
People are more likely to re-use content if the content is provided in the proper context. For example, content saved as XML that can be re-purposed on multiple web sites, mobile devices, or call center applications...
@ed: great example! Knowledge Management focused too much on capturing internal knowledge, when external knowledge is sometimes even more important...
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